• Mayor Garcetti Announces Dept of Transportation Technology Advisor

    8 May 2015
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    May 7, 2015
    Contact: Communications Office,

    A one-year fellowship, funded by Goldhirsh Foundation grant, will help bring LA transportation into the digital age

    LOS ANGELES — Mayor Eric Garcetti today announced a new transportation technology advisor fellowship at Los Angeles Department of Transportation (LADOT). Serving in a one-year fellowship, made possible by a grant from the Goldhirsh Foundation, the technology advisor will create a citywide strategy that outlines the future of road safety, road use efficiency, traffic regulation, and traffic enforcement and will create a policy plan for the City to ensure a safe, mobile, sustainable future for the Los Angeles.

    The technology advisor will work closely with DOT General Manager Seleta Reynolds and Chief Technology Officer Peter Marx and will help position Los Angeles as a national model in sustainable, tech-enabled transportation and as a test bed for technologies that will change the future of transportation. The advisor will also help the DOT design strategies to meet the transportation goals outlined in the Mayor’s Sustainable City Plan, released last month.

    “It’s about time the car capital of the world planned for the future of transportation in the digital age — moving beyond the car to bikes, ride shares, and autonomous vehicles,” said Mayor Eric Garcetti. “Working together with my Department of Transportation General Manager Seleta Reynolds and CTO Peter Marx, this expert will help us answer questions about how LA can better prepare our streets, systems, and infrastructure to make our city the most livable, modern city it can be.”

    “Technology is exploding the choices people have to get around town: carshare and rideshare are here and growing; bikeshare is coming next year; and the arrival of connected and self-driving cars is imminent,” said Seleta Reynolds, GM for LADOT. “These choices hold tremendous promise to reduce congestion, save lives, and make transportation fun again, but only if we have a thoughtful plan to get to these outcomes. Taking full advantage of technology in transportation is natural for LADOT, among the first to go all in on smart signals and smart meters. We look forward to leading this first-of-its-kind strategy for our city.”

    “Los Angeles has long been associated with advancing transportation,” said Chief Technology Officer Peter Marx. “We’re seeing technologies today that will dramatically change how we move around our City. We see technologies emerging everywhere we look, whether it is using a tablet on the subway, charging an electric vehicle from a streetlight, using a smartphone to find a route, or riding in an connected autonomous vehicle. LA will continue to lead in thinking through how a City moves around most efficiently, most sustainably, and most enjoyably.”

    “LA has the talent, the creativity, and the political will to be a global leader in the next generation of technology-driven transportation,” said Goldhirsh President Tara Roth. “We here at the Goldhirsh Foundation look forward to supporting Mayor Garcetti’s vision to define the future of mobility for Los Angeles.”

    Mayor Garcetti announced the fellowship at today’s Fast Company FC/LA Creativity Counter Conference in Playa Vista. Interested applicants can visit www.lamayor.org/tech to sign up for more information.

    This initiative is part of Mayor Garcetti’s agenda to infuse technology to better help Angelenos get around, including supporting ridesharing at LAX and creating a data-sharing partnership with the traffic smartphone app Waze to help Angelenos cut commute times.

    Earlier this year, Los Angeles was ranked 4th in a list of 70 major American cities for high-tech transportation options in a report from CALPIRG Education Fund and the Frontier Group.


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  • e4 Advanced Transportation Center Launches Inland Empire Site

    20 April 2015
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    ATC-IEEP branded logo

    Adv Transportation Center Logo

    IEEP logo





    e4 Advanced Transportation Center Opens Inland Empire Site

    SAN BERNARDINO – The e4 Advanced Transportation Center of Southern California (ATC), with, existing physical locations in Los Angeles and San Diego Counties, announced today, that the Inland Empire Economic Partnership (IEEP), an ATC partner, will now serve San Bernardino and Riverside County stakeholders and businesses as a physical center location. The ATC is funded by a California Energy Commission grant and private matching funds.ATC-IEEP branded logo

    “The Inland Empire is strategically important to Southern California’s Advanced Transportation industry sector because it is part of the region’s logistics industry sector, has emerging electric bus companies, a highly skilled and educated workforce, with access to 27 colleges and universities, seven of which have research facilities, and has a strong emerging technological economy,” commented e4 Advanced Transportation Center Executive Director Michael Boehm, “We are pleased to directly support advanced transportation and alternative fuel efforts in the Inland Empire, especially since employment in the region’s green job sector is nearly triple the state average and will continue to expand.”

    The ATC, launched in June 2014, serves as the hub of all things advanced transportation in the Southern California region. The new ATC center location, at 1601 E. Third Street, Suite 102, in San Bernardino, will offer direct access to resources, information, and workshops focused on advanced transportation and alternative fuels whether one is looking for information about which vehicle will best suit their needs, or a fleet manager needing help in calculating cost benefits.

    “The Inland Empire Economic Partnership is looking forward to working with the LA Cleantech Incubator, Center for Sustainable Energy, and LAEDC along with representatives of the public, private and academic sectors, on ways to develop clean sustainable technologies. Alternative fuels are important developments in California and we hope our center can become an important location to leverage these new ideas.” commented IEEP President and CEO, Paul Granillo, “Along with the environmental advantages in advancing these projects, we are also excited about the prospect of helping companies cultivate new ideas in advanced vehicle technology. The Inland Empire Economic Partnership wants to foster the kind of innovation that leads to new levels of learning in Riverside and San Bernardino counties, and we welcome the prospect of new high-level jobs as a result of a thriving advanced transportation center.”

    Center partners include the Los Angeles County Economic Development Corporation, Center for Sustainable Energy, UCLA Smart Grid Energy Research Center (SMERC) and the UCLA Luskin Center for Innovation, Advanced Sustainability Institute, California State University-Los Angeles and the Los Angeles Cleantech Incubator (LACI).

    For more information about the Center, visit AdvancedTransportationCenter.org.

    ABOUT THE Inland Empire Economic Partnership (IEEP):

    The IEEP was founded more than 30 years ago as a means to enhance the economic climate of the Inland Empire and grow job creation in Riverside and San Bernardino counties. While this is still their ultimate goal, the IEEP now focuses on improving the overall quality of life in the inland Empire. By raising the standard of living, by improving education, transportation, health care, and communication in the area, and by giving the region a unified voice, the IEEP wants to alleviate poverty, improve the everyday lives of our 4.3 million citizens and make the area more attractive for business interests.

    For more information about the Center, visit AdvancedTransportationCenter.org.

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  • Innovation & Electric Mobility on Display in Formula E Long Beach Racing’s eVillage, Saturday

    2 April 2015
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    e4 Adv Trans Center Logo no-bkg WEB

    Coast to Coast Smart e-Mobility



    LONG BEACH — For the first time ever, racing fans will be able to see the world’s most innovative electric vehicles compete in Formula E racing in downtown Long Beach. Fans can check out the latest innovations in advanced transportation in the eVillage. All venues and the Formula E race are free.

    The e4 Advanced Transportation Center of Southern California* (ATC) and Dutch organization Coast to Coast Smart e-Mobility (C2C) will showcase products and projects being implemented locally. Visitors to the eVillage, which is located on the inside area of the race track, will have an opportunity to get up close and personal with electric motorcycles, bikes, vehicles, and the latest in charging technology, and will have an opportunity to meet CalState LA students involved in the prestigious U.S. Department of Energy EcoCar 3 national competition.

    “It is fitting that the Formula E circuit is here in Southern California, especially in Los Angeles County, where we have so many companies, universities, entrepreneurs, and stakeholders working on cutting edge advanced transportation technologies and developing the tools and vehicles of the future,” commented ATC executive director, Michael Boehm.

    The Formula E Long Beach e Prix is one of 11 races scheduled worldwide this season and only the second being held in the United States. The first was held in Miami a few weeks ago. Fans should plan to arrive early to visit the eVillage, enjoy practice and qualifying runs, trackside entertainment, and finally, the big race.

    The race will be held in the same location as the annual Long Beach Grand Prix, in a slightly altered circuit along Shoreline Drive and Seaside Way (south of Ocean Blvd), around the Long Beach Convention Center.

    “We are very excited that the ATC and C2C have a premier spot at the race track during the first Formula E-Prix in Long Beach,” stated Peter van Deventer, C2C’s Executive Director, “It is just great that we both can showcase state-of-the-art smart e-Mobility solutions both in Southern California and the Netherlands. In fact, the Consul General of the Netherlands will be here at the eVillage with us.”

    For more information about the Long Beach Formula E race, venues, parking, and the eVillage, visit their website. For more information about the e4 Advanced Transportation Center of Southern California, click here, and to learn about the cooperation and projects between the Dutch Coast to Coast Smart e-Mobility initiative, and California’s innovators, go here.

    * e4 Advanced Transportation Center of Southern California is supported by the LAEDC e4Mobility Alliance
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  • Advanced Transportation Center Newsletter Launched

    27 February 2015
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    Small ATC logo

    On February 25, 2015, the e4 Advanced Transportation Center proudly launched a newsletter that includes local, regional, national, and industry news, as well as useful links to funding opportunities and helpful resources.

    You can read the e4 Advanced Transportation Center newsletter with active links by downloading it in .pdf for here: Newsletter 2_25_15

    If you would like a printable version to share with colleagues that includes full links to the news, and calendar pages on this website, download it here: Newsletter 2_25_15_print only.

    If you have news, events, or opportunities you would like to share with others, you may send them to the editor.

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  • LAEDC Signs MOU with Coast to Coast e-Mobility

    17 February 2015
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    Lawren Markle, LAEDC signs MOU, signalling greater cooperation between LAEDC and Coast to Coast e-Mobility at the Global Clean Port Summit in San Pedro, Friday, February 13, 2015.

    Lawren Markle, LAEDC signs MOU, signalling greater cooperation between LAEDC and Coast to Coast e-Mobility.

    The signing took place at the Global Clean Port Summit in San Pedro, Friday, February 13, 2015.

    More information about Coast to Coast e-Mobility, a Dutch and American endeavor, can be found here.

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  • Cal State LA Hydrogen Station Becomes 1st in CA to be Certified to Sell Fuel to Public

    30 January 2015
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    CSULA Office of Communications and Public Affairs





    Cal State L.A. hydrogen station becomes first in California to be certified to sell fuel to the public

    The facility is helping the state become a national leader in zero emission vehicles


    an Audi fueling up at the CSULA hydrogen station facility.

    Los Angeles—The Cal State L.A. Hydrogen Research and Fueling Facility has become the first station in California to be certified to sell fuel to the public.

    The facility recently passed a rigorous state performance evaluation and can now begin selling hydrogen by the kilogram to drivers of fuel cell vehicles.

    “This is a milestone in the commercialization of hydrogen in preparation for the next generation of electric vehicles that will be powered by hydrogen,” said Michael Dray, technical operations manager at the fueling facility. “It’s equivalent to getting the first sticker from the state government to sell gasoline by the gallon.”

    Governor Jerry Brown’s office informed the university on January 8 that the fueling facility had received the certification, known as California Type Approval. The state is leading the effort to develop such facilities and has allocated $200 million during the next decade to further the construction of a hydrogen-fueling network across California.

    The Governor’s Office of Business and Economic Development (GO-Biz) said the hydrogen station’s certification “demonstrates that close coordination between government and industry can enable a seamless and fair consumer experience for this critical technology.”

    “GO-Biz commends the entire team at Cal State L.A. for their work to advance the commercial success of hydrogen fuel cell electric vehicles,” said Tyson Eckerle, zero emission vehicle infrastructure project manager for GO-Biz.

    Opened last May, the fueling station at Cal State L.A. is the largest such facility on a university campus in the United States and produces hydrogen on site. The station is capable of using renewable sources such as solar and wind power for hydrogen production.

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  • Opportunity: Ford, RecoveryPark Partners in Next Challenge Lighting Competition

    26 January 2015
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    Next Challenge Lighting logo


    The Next Challenge: Lighting will spur the development of innovative energy technology solutions and identify ground-breaking opportunities to drive product differentiation. For complete details and information, go to: http://www.nextenergy.org/nextchallenge/

    The NextChallenge: Lighting is a global innovation challenge developed to identify advanced lighting technology ideas, concepts and intellectual properties. In partnership with Ford Motor Company and RecoveryPark, NextChallenge: Lighting is aimed at driving innovation, energy savings and economic development.

    For each challenge, winners will be awarded up to $80,000 in cash and/or in-kind support to further development and demonstration for the selected innovation(s).

    • Michigan-based applicants may be eligible for up to $80,000 in cash and/or in-kind support
    • Non Michigan-based applicants may be eligible for up to $40,000 in cash and/or in-kind support, or more depending on the interest of the industry partner.

    This is your opportunity to unleash your innovative solutions and build relationships with industry partners. Be a part of tomorrow’s energy solutions and apply today!


    Request for solutions (RFS) issued November 19, 2014
    Webinar – details and registration here. February 5,  2015
    RFS responses due by 11:59 p.m. EST via online portal March 6, 2015
    Reviewing process March – April 2015
    Semi-finalists notified April 2015
    Innovation pitch days April 2015
    Finalists notified May 2015

    ford_home_logoFord Motor Company is seeking to identify new, innovative automotive lighting ideas that can be incorporated into its products that help add value and product differentiation to its portfolio for the benefit of their customers. The goal is to spur the development of advanced lighting solutions and identify highly innovative opportunities for Ford Motor Company that will drive product differentiation, energy savings and technology innovation. Solutions should address one or more of the following technology breakthroughs or concepts:

    • Feather weighting
    • Design for manufacture
    • Interior lighting
    • Structural lighting
    • Lifecycle

    Headquartered in Dearborn, MI, Ford Motor Company focuses on developing vehicles that deliver exceptional value to its customers across global markets. Apply here.

    recoverypark_home_logo  RecoveryPark, a major urban farming operation located in Detroit, is seeking to identify new, innovative lighting ideas that will optimize agricultural lighting systems for greenhouses to increase agricultural yields while maximizing energy efficiency. The goal is to spur the development of advanced lighting solutions and identify highly innovative opportunities for RecoveryPark that will increase its capacity to meet growing demand by driving sustainable urban agricultural production, job creation, energy savings and technology innovation. Solutions should address one or more of the following technology breakthroughs and corresponding benefits:

    • Lighting spectrum
    • Lighting augmentation/supplementation
    • Localized lighting control
    • Daylight reflectors and/or advanced optics
    • LED daylight emulators
    • Direct current (DC) distribution systems integrated with solar systems and low current lighting
    • System approach solutions

    Located in Detroit, RecoveryPark is a collaborative initiative to create economic renewal by utilizing unused urban space for high-tech agriculture based businesses. Apply here.

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  • Advanced Transportation Center Award Announced!

    11 September 2014
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    { Download the release here }

    For more information, please contact:

    Lawren Markle (213) 236-4847  

    Wednesday, February 12, 2014                                                                                  

    New SoCal Tech Center to Promote Alternative Fuel & Advanced Vehicles

    LAEDC-led consortium awarded Energy Commission funds to drive regional clean vehicle innovation 


    LOS ANGELES, CA – The California Energy Commission has awarded funds to a consortium of Southern California-based organizations led by the Los Angeles County Economic Development Corporation (LAEDC) to establish a Southern California Center for Alternative Fuels and Advanced Vehicle Technology. The Center will consist of one virtual hub and two physical locations—one in San Diego, which will be managed by the California Center for Sustainable Energy, and one in Los Angeles, which will be managed by the Los Angeles Cleantech Incubator. The Center will serve the counties of Imperial, Los Angeles, Orange, Riverside, San Bernardino, San Diego, Santa Barbara and Ventura.

    “Southern California already boasts tremendous assets in driving the consumer-side of the advanced transportation market,” said Bill Allen, President and CEO, LAEDC. “Our goal with this critically important Center is to also leverage these assets to ensure that we’re a leading developer, designer and producer of these lower-emission technologies to add the high-value jobs and wages as well as the tax revenues that will result from a thriving advanced transportation cluster.”

    The California Center for Sustainable Energy (CCSE), a nonprofit organization that administers the statewide Clean Vehicle Rebate Project for the California Air Resources Board, will operate the San Diego Center.  “Southern California already leads the state in the adoption of alternative fuel vehicles, but we are a long way from where we need to be to reach the state’s ambitious goals for reducing petroleum use and greenhouse gas emissions,” said CCSE Executive Director Len Hering, RADM, USN (ret.). “These two new centers and the online component will help municipalities, government agencies and industry partners better focus and direct their efforts to grow the market for cleaner transportation throughout the region.”

    The Los Angeles Center will be managed by the Los Angeles Cleantech Incubator (LACI) at the La Kretz Innovation Campus in downtown Los Angeles. “LACI is thrilled to leverage its incubation programs and state-of-the-art campus to further advance the commercialization of alternative fuels and vehicle technologies in Southern California,” said Fred Walti, Executive Director of LACI. “The deeply committed and capable partners cooperating in this initiative represent an economic development powerhouse.”

    “This project will be a great asset for our region,” said Assemblymember Bonnie Lowenthal, chair of the Assembly Transportation Committee. “Not only will they be developing alternative fuels and clean technology, they’ll be creating jobs that will drive economic growth for years to come.”

    Additional partners receiving funding include the UCLA Smart Grid Energy Research Center and the Luskin Center for Innovation, Advanced Sustainability Institute, California State University-Los Angeles and the Inland Empire Economic Partnership.

    The California Energy Commission contract is scheduled to begin in June 2014. The project will also use $1.6 million in matching funds from advanced transportation industry leaders. For more information about the Center, visit AdvancedTransportationCenter.org.


    The LAEDC, the region’s premier economic development leadership organization, is a private, non-profit organization established in 1981 under section 501(c)(3). Its mission is to attract, retain, and grow business and jobs for the regions of Los Angeles County. Since 1996, the LAEDC has helped to retain or attract over 190,000 annual jobs in Los Angeles County with an estimated labor income, including wages and benefits, of approximately $12 billion. Learn more at www.laedc.org.


    The LA Cleantech Incubator (LACI) is a private nonprofit that accelerates the commercialization of clean technologies in the Los Angeles region. Located in the center of the City’s Cleantech Corridor, LACI offers flexible office space, CEO coaching and mentoring, and access to a robust network of experts and capital. Incubated companies operate in a range of sectors including Smart Grid infrastructure, energy efficiency, energy storage, transportation, and materials science. LACI works closely with the region’s utilities, universities, business community, government institutions and capital markets to foster innovation and to grow the region’s green economy. Learn more at www.laincubator.org.


    The California Center for Sustainable Energy (CCSE) is an independent, nonprofit organization that accelerates the transition to a sustainable world powered by clean energy. CCSE helps consumers, businesses, governments and others adopt energy efficiency, renewable energy and clean transportation technologies. Learn more at www.energycenter.org.


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